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CRM holds the people and businesses you work with, the deals you are working on, and what you did with them. Customers and suppliers are the same records Sales, Finance and Procurement use. CRM is part of Softbooq Plus and Pro.

How CRM is organised

Tabs: Overview, Customers & Vendors, Contacts, Pipeline, Interactions, Tasks, Sequences, Lead Forms, Performance Analytics, Duplicates. Opening a customer shows their Overview, Deals, Financials and Timeline, the people who work there, and their Customer account (who can sign in to see their invoices and orders).

Common tasks

Add a customer

Open Customers & Vendors and choose Add Customer. Check & Create looks for an existing record with the same details before it creates a new one, so you do not end up with two.

Work a deal

On Pipeline, choose New Deal, fill it in and Launch Deal. Move it through Lead, Qualified, Proposal, Negotiation, then Won or Lost; the stages are fixed. Closing a deal asks why it was won or lost, and reopening a closed deal asks for a reason too. A deal does not turn into an invoice. Quotes and orders are made in Sales & POS, and invoices come from there.

Record what happened

Use Log Activity for a call, meeting, email or note. Follow-ups go on Tasks.

Merge duplicates

Duplicates lists records that look like the same customer. Merge them, swap which one is kept, or choose Not a duplicate - dismiss. For contacts, use Review & merge on the Contacts tab.

Import and export

The … menu on Customers & Vendors has Import and Export.

Relationship health

Each customer gets a health score from how recently you were in touch, overdue and paid invoices, deal momentum and active projects. It is kept up to date for you within about a minute of a change.

See also

Sales & POS

Quotes, orders and invoices.

Customer account

What your customers see when they sign in.

HubSpot

Syncing with HubSpot.